Glen Perry • February 22, 2023

How to Measure the Success of Your Recruitment CRM

Measuring the Success of Your Recruitment CRM

A Recruitment CRM (Customer Relationship Management) is an essential tool for any HR department or Recruitment agency looking to streamline its recruitment process. With the right CRM, HR teams can automate repetitive tasks, communicate effectively with candidates, and make data-driven decisions. However, with so many options available, it can take time to determine which CRM is right for your organisation. In this article, we will explore the critical metrics for measuring the success of your recruitment CRM, so you can make an informed decision about which platform is right for you. 

A man is holding a pie chart next to a graph on a tablet.

What is a Recruitment CRM?

A Recruitment CRM is a software solution that helps HR departments manage their recruitment process from start to finish. It provides a central repository for candidate information, enabling HR teams to easily track the progress of each candidate throughout the recruitment process. With a Recruitment CRM, HR teams can automate repetitive tasks, such as sending candidates follow-up emails and making data-driven decisions based on candidate information.

Why is Measuring the Success of Your Recruitment CRM Important?

Measuring the success of your Recruitment CRM is essential because it allows you to determine whether the platform is meeting your needs and providing a return on investment. With measuring success, it can be easier to determine whether a Recruitment CRM is helping you to achieve your recruitment goals or if you would be better off investing in another solution.

There are several key metrics that you can use to measure the success of your Recruitment CRM. Some of the most important metrics include the following: 

A group of people are standing and sitting in front of a computer.


Time to Hire

The time to hire is the amount of time it takes from when a candidate is identified as a potential hire to when they are offered a job. Measuring the time to hire is essential because it allows you to determine the efficiency of your recruitment process. A shorter time to employ means that your recruitment process is more efficient, and you can fill open positions faster.

Candidate Experience

The candidate experience is an essential metric for measuring the success of your Recruitment CRM because it provides insight into how candidates perceive your organisation. Candidates with a positive experience are more likely to recommend your organisation to others. In contrast, candidates with negative experiences may spread negative word-of-mouth about your organisation.

Conversion Rate

The conversion rate is the percentage of candidates hired after applying for a job. Measuring the conversion rate is crucial because it allows you to determine the effectiveness of your recruitment process. A high conversion rate means that your recruitment process is effective, while a low conversion rate indicates that there may be room for improvement.

Cost Per Hire

The cost per hire is the amount of money spent to fill a single open position. Measuring the cost per hire is essential because it allows you to determine the cost-effectiveness of your recruitment process. A lower cost per hire means your recruitment process is more cost-effective, while a higher price per hire indicates that there may be room for improvement.


Remember, cost per hire needs to include the cost of your recruiter's time.

Conclusion

In conclusion, measuring the success of your Recruitment CRM is essential for determining whether the platform is meeting your needs and providing a return on investment. By using key metrics such as time to hire, candidate experience, conversion rate, and cost per hire, you can decide which Recruitment CRM is right for your organisation.


Recruit Wizard specialises in technology for recruiters.


Our suite of tools is designed to support recruiters in building a solution that are specifically tailored to them. The list of features in Recruit Wizard has been developed with input from recruiters, making our product ideally suited to the recruitment industry.

A man in a suit is standing in front of two screens.
By Jordan Betteridge August 1, 2023
Learn the key differences between a recruitment CRM and ATS, and why using both is essential for building stronger talent pipelines and hiring more efficiently.
A cartoon illustration of a city at night with buildings and trees.
By Jordan B July 6, 2023
Discover how CRM and ATS work together to transform recruitment, helping organisations attract, nurture, and retain top talent in an increasingly competitive market.
A couple of people are standing next to a computer monitor on a purple background.
By jordan May 5, 2023
Well-crafted job ads attract top talent and boost employer branding. Learn how to write clear, engaging ads that showcase benefits, culture, and opportunities.
Recruit Wizard appoints Jordan Betteridge as CRO and CMO
By Glen Perry May 5, 2023
Recruit Wizard appoints Jordan Betteridge as CRO & CMO, bringing expertise in recruitment tech to drive growth, expand CRM & ATS solutions, and support recruiters.
A woman is standing in front of a search bar with a magnifying glass.
By Glen Perry March 22, 2023
Boost job ad visibility with SEO. Discover strategies on keywords, titles, formatting, and backlinks to attract quality candidates and rank higher in search results.
A close up of a person wearing a helmet in a dark room.
By Glen Perry January 23, 2023
Explore strategies to future-proof your recruitment agency in 2023, including tech adoption, branding, enhanced candidate experience, and niche specialisation.
Recruitment ats vs crm : what 's the difference and why you need both
By Glen Perry November 2, 2022
Looking to understand the difference between an ATS and a CRM? This comprehensive guide is designed for recruitment companies and agencies across Australia.
A man is giving a presentation to a group of people in a conference room.
By Glen Perry December 2, 2021
A slow recruitment process damages candidate experience and increases dropout. Discover 4 practical ways to streamline hiring and secure top talent faster.
A man and a woman are shaking hands during a job interview.
By Glen Perry December 2, 2021
Candidate experience impacts attraction, retention, and reputation. Learn 4 practical ways to improve communication, branding, and hiring with the right tech.
A group of people are standing next to each other holding papers.
By Glen Perry November 23, 2021
Recruiters face talent shortages despite rising demand. Discover strategies to keep teams in sync, track market trends, integrate tech, and retain top talent.